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Media Release

The future of the Stampede is rodeo-free, according to polling of Calgary residents

VANCOUVER, July 27, 2022 – Removal of the rodeo and chuckwagon events from the Calgary Stampede program would have virtually no impact on attendance rates and would bring in new crowds, according to a Research Co. poll commissioned by the Vancouver Humane Society (VHS) during this year’s Stampede.

64% of Calgarians polled indicated that they had attended or were likely to attend the Stampede this year. When asked whether they would attend the Stampede if the rodeo and chuckwagon racing events were removed, 63% indicated they would be likely to attend.

“Until now, we’ve assumed that the Stampede has continued to host inhumane events out of financial motivation,” VHS Campaign Director Emily Pickett shared. “These poll results prove that removing the rodeo and chuckwagons would have little impact on visitor attendance.”

The polling results also indicated that the removal of controversial animal events would pique the interest of new crowds, with 24% of non-attendees from this year expressing interest in attending the Stampede without rodeo and chuckwagon events. Of these, the most prominent change was in the youngest group polled; 43% of non-attendees from this year aged 18-34 said they would be likely to attend the Stampede if the rodeo and chuckwagon races were removed.

“We have heard from many people who avoid the Stampede because of the rodeo and chuckwagon races. Dropping those events is a sustainable change that would attract new supporters and visitors to the Stampede,” Pickett noted.

The support for a rodeo- and chuckwagon-free Stampede draws attention to the 103 animals who have died at the Stampede since the VHS began tracking incidents in 1986, including a chuckwagon horse who was injured and consequently euthanized at this year’s event. The VHS filed cruelty complaints to the Calgary Humane Society regarding incidents captured in Sportsnet coverage of 2022 rodeo events.

“These high-risk and inhumane events draw growing public criticism year after year. It’s time for Stampede officials and Calgary City Council to remove these unnecessary events from the Stampede program.”

Pickett invited anyone wishing to learn more about the animal welfare issues surrounding rodeo to visit RodeoTruth.com, an informational website made in collaboration by the VHS and concerned Calgarians.

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SOURCE Vancouver Humane Society

For more information, contact Emily Pickett: 604-416-2903, emily@vancouverhumanesociety.bc.ca

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