The Vancouver Humane Society commissioned a Research Co. poll of British Columbia residents. This survey will help to effectively raise awareness on the care and well-being of animals and advocate for changes to prevent animal suffering.
Key survey findings:
Most British Columbians care for at least one companion animal in their household.
Most British Columbians are interested in the following topics:
- Recommendations around interacting with and protecting wildlife (66%)
- Welfare concerns around farmed animals (61%)
- How to care for pets (e.g. grooming, food) (60%)
- Welfare concerns around animals in captivity in zoos and aquariums (60%)
- How to train pets (e.g. techniques, positive vs. negative reinforcement) (57%)
The results of this survey are available to animal service organizations and interested members of the public to:
- Understand current public behaviours and attitudes around animal well-being
- Determine the most popular topics surrounding animal well-being and advocacy
- Determine the most effective platforms to reach members of the public regarding animal topics
The results are based on an online study conducted from February 9 to February 11, 2024, among 801 adults in British Columbia.