This action has now ended. Thank you to the 4,626 advocates who used the quick action to call for meaningful changes for farmed animals. Please see the Current Campaigns page for more ways you can help farmed animals, including an action calling for widespread changes to protect animals raised and slaughtered for human use in the agriculture system.
B.C. slaughterhouse with connections to previous cruelty case under investigation
Last night, Animal Justice released horrific footage of animal cruelty at Meadow Valley Meats, a slaughterhouse in Pitt Meadows that promotes itself as “local” and its meat products as “ethical”. This footage shows suffering of the worst kind and demonstrates a clear violation of provincial and federal slaughter regulations.
Quick action: Email the B.C. Minister of Agriculture
Use the quick email tool below to call for meaningful changes for farmed animals in B.C., including:
Proactive enforcement of the Meat Inspection Regulation, which governs provincial slaughterhouses, including appropriate deterrents to prevent animal cruelty and including unannounced inspections;
Publicly-available reports of independent, third-party audits, including consistent video surveillance monitoring for real transparency; and
Effective penalties for industry stakeholders who are found guilty of animal cruelty.
Tip: Personalize your message to make it more impactful! The template below is editable, so feel free to share more about why this issue is important to you.
Live outside of Canada? You can email the Minister at: AF.Minister@gov.bc.ca
This action has now ended.
4,626 people used this tool to call for changes in slaughterhouses. Thank you for taking action.
Next step: Sign the federal action from Animal Justice
Take action to call for improvements to federal regulations around farmed animal care and slaughter in Canada. This quick action from Animal Justice calls on the federal Minister of Agriculture to introduce mandatory video surveillance in slaughterhouses.
Note: This link will take you to the quick action. Scrolling up on the linked page will reveal graphic images of animal suffering.
Not the first time Meadow Valley Meats has been in trouble
Meadow Valley Meats is a B.C.-based slaughterhouse company. According to their website, they are the largest B.C. processor of beef, veal, lambs and goats. This footage does not show an isolated incident, but further evidence of systemic problems in the animal agriculture industry from a major local company.
Media reports that the company, formerly called Pitt Meadows Meats, pled guilty in 2015 to selling E. Coli-tainted meat and after the plant manager knowingly decided not to recall the tainted meat. Meadow Valley Meats also lists Jeff and Ken Kooyman as directors. The two men have connections to the infamous 2014 Chilliwack Cattle Sales dairy cruelty case. That investigation revealed staff repeatedly kicking and punching cows, hitting them with canes and ripping out their tail hair. Video footage also showed a cow being lifted by a chain around her neck using a tractor. The company was fined the maximum amount and had to pay $258,700.
These horrific cases reflect what animal advocates have long argued – that there are serious, systemic animal welfare issues across the animal agriculture industry. It also highlights that court-mandated fines are not enough to change the behaviour of the industry and protect animals.
Meadow Valley Meats is responsible for the following brands, many of which are marketed as local, humane, or family farms.
Image: Meadow Valley Meats website
Regulations around animal slaughter
Meadow Valley Meats is regulated by the Provincial Meat Inspection Regulation, which requires that animals are kept & slaughtered “in accordance with the requirements relating to the humane treatment of animals” set forth by the federal government.
The animal agriculture industry and regulating bodies tout requirements of “humane slaughter” to build public trust; but sadly, this claim doesn’t translate to good welfare for animals.
Help raise awareness: watch & share the footage
Content warning: This footage released by Animal Justice to CTV News depicts horrific animal suffering in a slaughterhouse.
The investigation highlights numerous issues at the slaughterhouse, including:
Cows, sheep and goats being forcefully hit, kicked and thrown to the ground;
Frightened animals crowded together in hallways and panicked attempts to escape;
Cruel use of an electric prod on the face of cows;
Improper slaughter techniques, with animals being improperly stunned to render them unconscious before slaughter;
Still conscious animals having their necks cut;
A sheep that appears injured or sick and unable to walk is dragged from a pen to the slaughter area.
